February 4, 2017

Las Vegas, NV – Barefoot Is Legal has announced the #IDidItBarefootChallenge. This challenge takes place Friday, March 24th though Sunday March 26th.

The #IDidItBarefootChallenge empowers everyone to go into at least one business barefoot during this 3 day weekend. Give yourself bonus points for sharing this on a “selfie” or a video.

The goal is to show businesses that going into a business barefoot is just as normal as other shoppers.

Most people believe that not wearing shoes into a store is illegal. In fact, exactly ZERO US States, Canadian Provinces, or other countries have any laws on the books for driving a car, going into a store, or eating in public while barefoot. The average person WANTS to not be required to have on shoes, but believes in myths that have been shared for decades. Instead of researching or worrying about an argument, these people will wear cheap flip flops or whatever the absolute barest sandals they can find.

“We want to get rid of the stereotype that just because someone chooses to not wear shoes – be it for health reasons, spiritual beliefs, or simply comfort – does not make someone less of a person,” states Dave F Kelman, founder and CEO of the website Barefoot Is Legal.

North American businesses have been questioning these “laws.” Some stores have turned away people, believing that laws exist. With a little research, everyone can find that no driving laws, health codes, insurance policies, state law, fire codes, nor OSHA laws in an average setting exist for customers in a location. It is perfectly LEGAL to not wear shoes in a public setting.

What about glass?

Kelman adds “What glass products do you receive when ordering a hamburger at a fast food place? Do you deposit anything with glass in a bank? Besides, why is everyone so worried about your feet? Germs are transferred much easier by hands and mouths. No one is required to wear gloves and surgical mask to stand in line for pizza. I have gotten TONS of paper cuts in my life. Not one store is forcing me to wear mittens to buy a newspaper.”

Going barefoot has been common, but at the same time has been shunned by the general public. This stems back to the 1960s Hippies, with business owners irate at “anti-Americans” for disagreeing about the Vietnam War. Not wearing shoes was common among youth, so businesses used that (and long hair for men) as a means to remove unwanted customers. Instead of blaming this “new law” on their own personal agenda, it was deflected to various authorities so no one would question. This still holds true for most people today.

Grounding (or earthing) has become a term Americans have found this decade. It is simply going outside and walking barefoot. Doctors such as Dr. Mercola, Dr. Michael Sinatra, and others have endorsed this practice. People simply want to reclaim the freedom of not wearing shoes while becoming healthier for doing it.

Facebook users can check out the Facebook group (http://www.facebook.com/groups/barefootislegal ) and share the health benefits, legal information, and general support for members.

Businesses welcoming in customers are welcome to contact the BIL toll free line 844-522-7882.